Amazon is offering a $ 10 promotional loan to help people sign up for its palm payment system. Our sister place TechCrunch spotted the promotional offer and shared a screenshot that you can view below. The merchant has been launched Amazon One last fall as a non-contact way to verify the authenticity of a purchase and allow entry into stores using a biometric device. In this case, a palm scanner. Since surface hygiene was a major concern during the pandemic, this move made sense.
Since then, Amazon has expanded the system to 53 its physical retail locations in locations including New York, New Jersey, Maryland and Texas. You can find the technology in Amazon Go stores, Whole Foods Market, Amazon Go Grocery, Amazon Books, Amazon 4-star stores and Amazon Pop Ups.
Customers can sign up for Amazon One on these sites by pairing their credit card and cell phone number with one or both palm signatures. The registration process is the only part that requires you to touch the device. After that, just run your palm over the scanner to enter the store and complete the purchase. The promotion also requires you to link your Amazon account to your One ID.
The limited number of Amazon One sites means that the promotion will be limited to a small circle of users. But if Amazon succeeds, the system will be hard to avoid in the contactless future without paying. Talks have already begun about offering the technology to third-party retailers.
Of course, the idea of handing over more data (especially biometric data) to Amazon may not suit some people. Chances are good that the $ 10 voucher will not shake enemies who are upset by horror stories about Amazons face recognition tech i Alexa voice recordings.
However, Amazon is aware of the privacy concerns that the device poses. To allay these fears, the company has promised to secure palm data using encryption, data isolation, and dedicated protected zones with limited access controls. For those concerned that their data could be monetized, they also pledged to keep palm data separate from other Amazon user data.
The company says a subset of “anonymous” palm data is being used to improve its system and that the data is “protected by multiple layers of security controls.” Amazon has also committed to delete the data if you cancel your Amazon One ID and have not interacted with one of its palm scanners for two years.
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