The emergence of virtual productions like the ones popularized by Disney Mandalorian have given screen giants a new niche for their massive screens. Sony, which boasts film production, is already using it modular crystal LEDs to provide backgrounds for shoots. Now Samsung is starting to act through a new one partnership with major Korean film and TV producer CJ ENM.
The pact will see Samsung provide its massive MicroLED TVs, known as The Wall, to the studio’s virtual production facility when it opens in Paju, Gyeonggi Province later this year. CJ ENM previously agreed Fortnite Epic Games maker to use its Unreal Engine – which also provided digital wallpapers Mandalorian – for future projects.
Virtual productions are gaining ground in global filmmaking. The technique involves the use of LED stages, game launchers and VR to create and control computer-generated backgrounds. Currently, massive investments have limited tools to success stories, but industry insiders believe this could change as people realize the savings they bring on crew travel and physical settings and infrastructure. As a result, virtual production is expected to become the norm in filmmaking within five years, the industry says report Gothenburg Film Festival.
Samsung says the latest screens will provide enhanced images thanks to support for HDR 10+ and optimized frame rates such as 23.976Hz, 29.97Hz and 59.94Hz. The company will install an oval-shaped main screen in the new CJ ENM complex with a diameter of 20 meters and a height of seven meters or more. Samsung says its massive screen is over 1,000 inches and supports up to 16K high-resolution content.
The Korean company did not accept virtual production just like Sony. The Japanese conglomerate had previously paid $ 250 million to acquire a minority stake in Epic Games. He also bought a manufacturer of software for virtual production Nurulize 2019 and integrated it into Sony Innovation Studios, a state-of-the-art facility located on the Sony Pictures Studios plot.
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