TikTokov AI it’s no longer a secret – in fact, it’s on the open market now. The Financial Times there is learned that parent company, ByteDance, has quietly launched a BytePlus division that sells TikTok technology, including a referral algorithm. Customers can, among other things, buy computer vision technology, real-time effects and automated translations.
BytePlus debuted in June and is headquartered in Singapore, although it has its presence in Hong Kong and London. The company wants to register trademarks in the U.S., though it’s not certain if the firm has a U.S. presence at this stage.
There are already several customers. The American fashion application Goat already uses the BytePlus code, as well as the Indonesian online shopping company Chilibeli and the travel website WeGo.
ByteDance would not comment on its plans for BytePlus.
This move would not be surprising, even if it could remove some of TikTok’s cassettes. That could help ByteDance compete with Amazon, Microsoft and other companies that sell tools behind the scenes. It can also serve as a hedge. TikTok and his Chinese counterpart Douyin could be close to the plateau, and the sale of their technology could keep money going.
All products recommended by Engadget are selected by our editorial team, regardless of our parent company. Some of our stories include associated links. If you buy something through one of these links, we may earn an associated commission.